Jennifer Leonard is an interdisciplinary Project Leader, with deep experience in research methods, participatory design, and storytelling techniques. Across four years and multiple IDEO locations, her content depth has grown to include service, environments, hospitality, brand strategy

and community design.

Jennifer is co-author of Massive Change (with Bruce Mau), a book about the future of global design, voted one of five top books of 2004 by Wallpaper magazine. She also worked for 10 years as a writer and radio broadcaster in New York and Toronto after studying journalism in graduate

school, where she received the top researcher award and Norman Jewison prize for creative writing. Upon completing an internship at Rolling Stone in ‘98, she went on to run a series of popular radio programs and publish magazine features.

Jennifer avidly chronicles the everyday and is an enthusiastic supporter of the arts, particularly as it pertains to collaborative practice and social change. She speaks frequently at design conferences around the world and was recognized in I.D.’s 2008 design issue for Getting Personal with Global Warming.